Bud light boycott update

What CEO Says About 

Let us discuss that

Bud Light brand saw backlash over a promotion with a transgender influencer.

Bud Light controversy; Is it Over?

Bud Light  revenue dropped by 26.8 percent year-over-year for the week ending June 10.

Despite facing a decline in sales  the company has has announced a significant increase in investment to support the brand

What Brendan Whitworth, the CEO of Anheuser-Busch says about it

“It's been a challenging few weeks. I think the conversation surrounding Bud Light has moved away from beer, and the conversation has become divisive,"

Answering if the promotion was a mistake or not?

"For us what we need to deeply understand and appreciate is the consumer and what they want", he said

Bud Light Beer Rebate Again?

Bud Light is offering up to a $15 rebate on select packs of beer to celebrate the July Fourth holiday weekend.

What is the Bud Light Rebate all about?

The rebate is in the form of a prepaid card

The rebate is valid on the purchase of one 15-pack or more of Bud Light, Budweiser, Budweiser Select or Budweiser Select 55 bought through July 8.

The rebate form can be submitted through July 22 on Bud Light’s website

Bud Light Next - What is happening next

Placed two executives on leave

Bud Light has announced partnerships with country music and NFL stars with a new campaign.

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